One of the things we are often asked is ‘What makes Bronto different?’ So today, we want to focus on one important differentiator of Bronto. Bronto is dedicated to giving back to the community. Some companies may give back financially, but we donate sweat, hard work, and keen business sense, along with our hard-earned dollars.
One of the company’s guiding principles is to ‘lift our community’. We define that our community service mission is to:
- Enrich and improve the lives of people living and working in our community.
- Support local non-profit organizations that are committed to becoming better email marketers.
How do we enrich local lives? First, hard work. Traditionally, Bronto has supported the Ronald McDonald House of Durham, Habitat of Humanity of Durham, Food Bank of Eastern and Central North Carolina, and the Food Bank of Durham with donated labor. Brontos have also participated in other worthy events such as the APS Walk for Animals and the Light the Night Walk for The Leukemia & Lymphoma Foundation. Second, donations. For many of these same organizations, Bronto has raised money or collected food for their cause.
How do we help non-profits become better email marketers? Every year, Bronto sponsors ten local non-profits with a gratis Bronto email marketing account. We help these organizations learn how to better communicate with their donors, spread their mission, and ultimately garner more donations and volunteer assistance through their email campaigns.
A strong volunteer community committee within Bronto organizes events and activities to support the goal of community service. They also approve and monitor sponsored Bronto email accounts. Ultimately, they are the driving force of all our community efforts.
The best part of it all? Bronto gives employees one full workday to donate to Bronto-sponsored community service events. Since workday events are only 1/2 a day, team members can choose 2 events throughout the year to support.
While we each get personal gratification from our efforts, the team also has a lot of fun bonding through these shared experiences. Don’t believe us? Just check out a selection of pictures from some of our community service events. While we dedicate a significant portion of our efforts to community service, as a team, we also have fun in pure social activities. Look for an upcoming post on that aspect of Bronto Life: social activities.
Caroline Smith
Marketing Operations Associate at Bronto
Related posts:
- Bronto Software: Helping the Community As much as we work hard to play hard here...
- 2009: A Year to Give Back Bronto is dedicated to helping the local community with donations...
Author:
Caroline is the Community Marketing Manager at Bronto. She is the editor and contributor to Brontonation, editor of the Bronto Blog, and manages all social media channels at Bronto Software. Caroline also serves on the Bronto Social Committee where she helps plan fun events for the Bronto Team.
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